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Engage Your Community

Posted by CreateSpaceBlogger on May 10, 2010 12:37:05 PM

So, you've got your community in place. You're a regular contributor to your own blog. Your Facebook and Twitter accounts are filled with Friends and Followers that participate in your postings. Your Youtube channel has a growing base of subscribers, and they love to give you feedback on your videos. Everything seems to be going great, but unless the members of your community are engaged by you, you could experience turnover.


Turnover connotes a passing interest. Remember, you are trying to build a passionate following because passionate followers spread the word about your book, about your blog, about you. Engage your community. How? Really all it amounts to is you taking an interest in your own community. Don't just post and run. Post and communicate. True, you are the personal brand, but the personal brand has to be more than about you. It's about your community. Here are a few suggestions on how to engage your community:


1. Respond to feedback: When someone comments on something you've posted, they are inviting you to talk with them. Take them up on their offer. Make them feel welcome. They'll reward you by coming back and commenting again.


2. Polls: Asking someone's opinion about something is a great way to engage them. People love to participate in polls. Whether it's current events, sports, genre related, pop culture, etc., your community is very likely willing and wanting to share their opinion via a poll. Why not give them the opportunity? Polls are relatively easy to set up these days through free online polling services.


3. Open Line Day: Pick a day to open up your blog to your community. Maybe they have a project that they are working on, but they don't have a forum to do so. Give them the forum. This is something you can do once a month. Make them feel like your home is their home.


These are three simple suggestions which you can adjust to your own environment. The important thing is to always engage your community because the more engaged they are the more ownership they will take in your personal brand and passionately start spreading the word for you.



Richard Ridley is an award-winning author and paid CreateSpace contributor

1,363 Views Tags: self_publishing, authors, marketing, book, music, film, self-publishing, promotion, indie, writers, blogging, publishing, branding

Nov 11, 2015 7:58 AM thatnamehasbeentaken    says:

Love all your advice, but have no idea how to develop a blog.  I can't seem to find where such advice might be.