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Posted by CreateSpaceBlogger on Nov 25, 2015 5:36:36 AM

What makes someone successful? How does someone make it to that next level? It's a question I ask myself as an author all the time. How did famous author John Doe go from unknown to mid-list to well known? Is he a better writer than me? Is he luckier? Is he more handsome? When somebody makes it and you don't, you either pick apart their success or you pick apart your lack of success.


As somebody who's studied the issue ad nauseam, I think I've uncovered the formula for succeeding as an author. Talent and luck do play a factor, no doubt. But the driving force behind success for an author, for an athlete, for a politician, for a manager of a grocery store is competency. Knowing your craft, knowing the market, knowing your genre, knowing your readers, these are all the building blocks of competency. Competency doesn't happen by accident. It's a consequence of focus. Once you possess this competency, your marketing efforts will become a bit more effortless and a lot more effective.


Notice I didn't use the word confidence. Confidence and competency are two different things. You can be confident and lack competency. However, very few competent people lack confidence. So, yes, I think confidence is key to success, but only if it's born out of one's competence. Confidence without the competency anchor isn't a reliable ingredient for lasting success.


So, get the focus. Concentrate on improving your craft. Develop the curiosity to know your readers. Study your genre. Do these things, and the competency will follow. Soon after comes the success.


-Richard Contributors/RidleyHeadshot_blog.jpg

Richard Ridley is an award-winning author and paid CreateSpace contributor.

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