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The evening at the Texas County Museum of Art and History in Licking, Missouri on April 2, 2013 was a great success. Hosted by curator Ellen Reynolds, and with sponsorship by Friends of the Library, the evening started off with a soup supper social. Meanwhile, the Inverted-A Press books were displayed at the entrance of the museum.


The books displayed included:



After the soup supper, I gave my talk, which was partly about marketing your book with a small press and partly about my new book, Theodosia and the Pirates. There was plenty of audience participation, and because the level of engagement was so high, I was also energized and excited about my talk.



The talk was very well received and afterwards there was a long and productive question and answer session.



I sold a lot of books, and I enjoyed chatting with people while I autographed their books. Lanie Frick, who is the artist who painted the cover illustration was also there, and we posed together with the painting for the local press.


All in all, it was a successful book signing event, and I look forward to more like it. I think that the importance of local appearances should not be underestimated in a marketing plan for a book. Not only do such events help to stimulate interest in the books, but the contact with actual readers is important for morale. Trying to do everything online can be an isolating and dehumanizing experience sometimes, and it is good to touch base with real people face to face. They can be surprisingly encouraging, if you just give them a chance!

938 Views Tags: books, authors, promotion, book_signing, john_wheatcroft, inverted-a_press, portrait_of_a_lover, aya_katz, vacuum_county, our_lady_of_kaifeng, transatlantic_lives, jesse_bier, theodosia_and_the_pirates, local_appearances, the_marketing, israel_the_two_halves_of_the_nation, amnon_katz

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